Social Media Marketing

Our social media marketing strategies help you build brand awareness, engage your audience, and drive real results. Whether you’re looking to grow your presence on Facebook, Instagram, LinkedIn, or more, we’ll create a plan tailored to your goals.

Reach Customers Where They Are

Why Does It Matter?

Nearly three-quarters of the U.S. population is active on social media. Your customers are already there, engaging with brands, discovering products, and making buying decisions. If your business isn’t showing up consistently, you’re missing opportunities to build relationships and drive growth.

73%

of the U.S. population uses social media
(2025)

Turn Followers Into Loyal Customers

How Social Media Helps Your Business Grow

A strong social media presence does more than boost your visibility. It helps you build trust with your audience, strengthen customer relationships, and achieve measurable results for your business.

Reach the Right Audience

Target customers by location, interests, and behaviors to connect with those most likely to engage.

Build Brand Loyalty

Keep your business top of mind through consistent, high-quality content that builds trust.

Drive Leads and Sales

Turn followers into paying customers with campaigns designed to convert and deliver results.

Measure What Matters

Track and analyze performance metrics to refine your approach and achieve the best outcomes.

Strategy Over Algorithms

What You Get With Our Services

We don’t just post for the sake of posting. Instead of focusing on algorithms or daily content schedules, we create a plan that aligns with your marketing goals. Our strategy-driven approach builds trust, credibility, and long-term growth for your business.

  • Content strategy and calendar

  • Custom branded graphics and videos

  • Platform management (Facebook, Instagram, LinkedIn)

  • Paid ad campaigns and audience targeting

  • Performance reporting and goal tracking

Collaboration That Delivers

The Sera Group Difference

We take the time to understand your business, audience, and goals before creating content. Every post is designed with intention, reviewed and approved by you, and scheduled across each platform for maximum impact. Our collaborative approach ensures your social media presence truly reflects your brand.

Helping Local Businesses Master Marketing

Social Media + Marketing Industry Experts

We’re proud to be a trusted resource for businesses and organizations across the region. Our team has led multiple workshops in partnership with groups like the Michigan City Chamber and the Lakefront Career Network, sharing strategies to help businesses grow their online presence and achieve measurable results.

From setting clear marketing goals to building a strategy-driven presence, we provide actionable insights that participants can apply right away. Each session equips local businesses with the tools and confidence they need to connect with their audience, build credibility, and drive sustainable growth.

sera group social media marketing workshop
sera group social media marketing workshop
sera group owner speaking at workshop
Follow Along on Our Social Media Platforms

Stay Connected With Sera Group

Want a behind-the-scenes look at what we’re working on? Follow us on social media for updates on recent projects, community partnerships, client success stories, and digital tips tailored for small business owners.

From website launches to marketing wins, our posts give you a closer look at how we support businesses like yours, and what it’s like to work with our team.

Ready to Grow Your Business?

Let’s Talk About Your Business Goals

Take the first step toward better marketing by scheduling a free consultation with our local team. We’ll learn more about your goals, share how we can help, and recommend next steps.