Contemporary Restaurant In Downtown Michigan City Collaborates With Sera Group 

First constructed in 1837 and rebuilt in 1903, the historic Leeds Building is now home to Leeds Public House. Bringing a modern and eclectic twist to the growing downtown area of Michigan City, Leeds is a chic gastropub that focuses on family and friends. While they are known for their locally-sourced ingredients, craft cocktails, local and imported wines, and cold beers on tap, they are also known for their hospitality and high-quality meals.

The Challenge

The team at Leeds came to us looking to create a new brand from scratch; including a new logo design, a brand guide, a new website, food photography, and digital advertising. We partnered with them to accomplish all tasks, creating a fully developed brand guide, website, and successful advertising campaigns.

Comprehensive Marketing Strategy

We ended this project by creating a website that was a unique experience for every user, on every type of device. Leeds’ website ranks highly in organic Google searches due to the fully functioning SEO practices that were implemented by us. From just an idea to a fully functioning online presence, we were able to create a brand that people will know and love for years to come.

Website Design

With the use of intuitive design and a fully-developed brand guide, our team as well as the team at Leeds was able to have a standard to meet with all visual media. Along with our professional photography, we were able to create a relevant and long-lasting impression that showcased what Leeds Public House is all about.

Modernized Branding

With the use of intuitive design and a fully-developed brand guide, our team as well as the team at Leeds was able to have a standard to meet with all visual media. Along with our professional photography, we were able to create a relevant and long-lasting impression that showcased what Leeds Public House is all about.

reputation management mockup

Reputation Management

Leeds has become a staple restaurant in Michigan City, and its visitors love to share their experiences by leaving reviews online. With our reputation management skills, we read and respond to each and every review to ensure Leeds’ customers are validated and to let them know that their feedback is appreciated.

reputation management mockup

Reputation Management

Leeds has become a staple restaurant in Michigan City, and its visitors love to share their experiences by leaving reviews online. With our reputation management skills, we read and respond to each and every review to ensure Leeds’ customers are validated and to let them know that their feedback is appreciated.

Professional Photography

Our team of photographers was able to capture photos that showcase Leeds’ beautiful restaurant with outdoor patio seating, two separate bars, delicious food, and incredible cocktails.

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