Data Analytics

Our team will work with your business to gather the necessary data and bring meaning to it – allowing you to understand your target audience and optimize your website accordingly.

Why Being Data-Driven is Important

  • Identify what channels are working and which are not
  • Make informed business marketing decisions

  • See what services most interest your customers

  • Easily calculate cost per conversion on marketing channels

  • It’s FREE; Easy to set up and integrate

Our team is highly knowledgeable on the Google Analytics platform and can quickly get your site setup.

google analytics sample screen
of web traffic comes from mobile devices.
of users will leave a site if it doesn’t load on their phone after 5 seconds.

What We Do

We use analytics to determine how to build the most effective website. See how you can use analytics to best benefit your business.

Setup & Integration

We install and configure Google Analytics & Google Tag Manager on your site and additional tracking methods such as Google Ads or Facebook Pixel to give you the most beneficial data.

Review & Optimize

Analytics gives you the insights to see much more than just the number of visitors over time. We set up your website with the best SEO techniques along with conversion tracking to find where and when your customers are interacting. All of this will guide you to make business decisions based on data, not assumptions.

Reporting & Training

We always allow time for showing you how to navigate your Analytics Account. Sera Group is data-driven which is why we configure monthly reports to be sent to all of our clients, no matter the size. We feel the more data you have, the more informed about your website performance you are.

Don’t Just Take Our Word

sera icon testimonial element

SERA Group has been great to work with. They created a clean and professional website that is easy to update on the back end. Any time we needed any assistance, they provided it quickly.

Michele Hyland, General Manager
4411 Inn & Suites

Clients Who Have Utilized Our Data Analytics

Interested In More?

Find out how we can help grow your business through digital and creative marketing.