A Rich History. An Exciting Future.
The La Porte County Fairgrounds & Event Center is Northwest Indiana’s premier destination of hospitality and family entertainment. Visitors can expect to encounter a new adventure with each visit. From weddings and concerts to the annual fair and expo center, the Fairgrounds & Event Center is sure to provide a memorable experience for all who attend the hundreds of events per year.
The La Porte County Fairgrounds & Event Center came to us looking to start from scratch with everything – a new website, branding, and social media. Their goal was to create an entity that was separate from the widely appreciated, annual La Porte County Fair. The Fairgrounds & Event Center wanted to showcase all the other offerings outside of the fair and raise awareness of those offerings with their own brand, website, and social media accounts. Our objective was to raise awareness of their brand, their mission, and their services so they can attract visitors all year long with family-friendly events for residents of La Porte County.
Our Solution Overview
Our Solution Overview
We succeeded in providing The La Porte County Fairgrounds & Event Center with the deliverables requested to aid in their brand achieving its goals of increasing brand awareness and growing the online presence. By building a modernized brand guide, optimizing the new website for peak Search Engine Optimization, and successfully launching multiple social media accounts, the Fairgrounds & Event Center can provide the residents of La Porte County with exciting occasions and event spaces for the entire year.
We were able to build an effective website for the La Porte County Fairgrounds and Event Center that beautifully showcases their brand and history. By using our knowledge and experience, we optimized the their website to perform to its highest abilities on organic searches. Their brand can be found on any device at any time, thanks to our unique SEO techniques.
Logo Design & Branding
Our creative team collaborated to design a brand guide for The La Porte County Fairgrounds & Event Center that encompasses everything that the company is. From their story, mission, and personality, to their brand colors, typography, and graphic standards, we were able to create a brand guide that will allow the Fairgrounds & Event Center to be recognized and beloved for many years to come.